How?HOW CAN WE HELP YOU?
Embarking on Consumer Research? At the front end of the financial education or capability development design journey? Building an implementation strategy? Not sure what methodology or technique to use? How – gives you access to MFO’s select publications explaining approaches such as Financial Diaries, Embedded Education, Empathic Design and much more…Not finding what you are looking for? Click here.
Participatory Rapid Appraisals
Participatory rapid appraisal is a research technique where researchers interview local leaders in order to quickly determine certain development aspects of a community—health, education, income, etc. MFO considers this market research method to be useful in that it allows its researchers to quickly analyze the situation within a community to better understand its wants and needs.
Posters, Comics, Print Media
Posters, comics, and other print media are a unique and colorful medium in which we provide quick and simple explanations of various financial education concepts. We target our print media campaigns towards particular groups and cultures in order to ensure that our program reaches the right audiences.
Questionnaires/surveys are a traditional method for gathering data that can be used for basic research or market research. MFO has extensive experience designing and implementing surveys and questionnaires.
TV, Radios, Mass Media
TV, radio, and other forms of mass media are an easy way in which you can reach a larger population. Such forms are conducive for large broadcasts and trainings which will increase viewership and get the word out for a particular service.
Videos, Tablets, Electronic Media
Videos, tablets, and electronic media are a growing medium for education in the globalized world. Especially beneficial are those media that are interactive.